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Flexo Sustainable : Fall 2012
nated pouches, shaped pouches, spouted pouches, quad- seal pouches, and large format poly laminated woven bags. Its products are used in various applications, such as food packaging, health care, pet food/treats, specialty consumer, industrial and agricultural, lawn and garden, tobacco, and wipes and towelettes. Throughout its history, cei has been renowned for its promise of excellent manufacturing and quality products by receiving numerous awards and recognition, including Flexo- graphic Technical Association (FTA) and Flexible Packaging Association (FPA) awards for flexographic printing; plus a Manufacturer of the Year Award, and it is consistently ranked as one of the top 25 converters in the U.S . by Flexible Packag- ing Magazine. Proud SuStainable PracticeS cei’s success can be attributed in large part to its extensive commitment to sustainable practices. While many companies can be called “green,” cei takes it to a higher level. From the initial design of a product, to the recycling of shipping packaging for the finished product, the firm raises the bar of closed-loop sustainable manufacturing. cei’s environmental methodology embraces a top down approach. Its management team includes George Fickau, sustainability manager. “cei’s sustainability successes are enhanced with the im- plementation of the Sustainable Green Printing Partnership’s (SPG) program,” explains Fickau. In the process of preparing for the SGP certification, we developed many new proce- dures and policies in our Human Relations, Manufacturing, Safety, and Quality departments to help guide us to our goals. Being an active member in trade organizations such as FTA, SGP, SPC, TAPPI, The Carbon Registry and Wisconsin DNR’s Green Master program is a win for all member companies. ” Corporate vision is dedicated to leading sustainability efforts within the industry as well as helping customers meet sustainability needs and goals via: • Supplier and customer recycling assistance • Production using renewable energy • Use of chain-of-custody certified paper (when requested) • Assistance with the Wal-Mart packaging scorecard Green ProductS that ‘WoW’ Many customers may be worried about losing quality or in- creased costs when utilizing green printers and suppliers. cei has development teams with more than 100 years combined experience that bring out the best of its extensive research and development. With on-site flexo and offset plate manufacturing, the firm is able to control the quality of printing plates resulting in faster order-to-press times and superior products. These capabili- ties also do away with traveling to pickup new and replace- ment printing plates Also, since October 2011, the company ’s plate mounting is a zero waste-to-landfill operation. “ Retired flexo plates are disposed of by converting them into industrial boiler fuel pellets,” explains Fickau. “ T his bolsters cei’s commitment of customer’s intellectual property stewardship with the added benefits of landfill avoidance and reuse of valuable energy producing materials .” Waste reduction trend lines have contributed to a significant cut in waste, generated at cei, that is sent to landfills. The firm repurposes product wherever and whenever it can. www.flexomag.com fall 2012 Sustainable FLEXO 13