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Flexo Sustainable : Fall 2012
The Green Manufacturing Cycle Flexible and Efficient By Steve Deering How will the flexographic industry cope with the mount- ing need to use environmentally friendly materials and processes and still make a profit? • Printers are going to be using more and more recycled materials as well as less toxic, non-biodegradable inks, and solvents • Customers of print continue to demand increasingly higher quality and lower prices • Firms will need to approach sustainable green printing in the most efficient and cost effective manner to remain competitive One strong example of this movement is the implementa- tion of the devoted promise to green sustainable ingenuities at one company that is taking full advantage of it — cei (Coat- ing Excellence International). Established in Wrightstown, WI, cei filled the need for a converting supplier known for superior customer service, quality, and innovation. Incorporated in 1996, the company has manufacturing locations in Wrightstown, WI and He- bron, KY. While the firm has expanded several times over a decade, growing into multiple facilities, it has never neglect- ed its commitment to its customers or the environment. In fact, its dedication to the environment has strengthened its viability and customer base. With nearly 633,000 sq. ft. of manufacturing space, cei specializes in wide web extrusion coating and laminating of film, foil, paper, board, and nonwovens. It offers flexible packaging solutions as well as technical products. The com- pany also provides packaging solutions, such as converted roll-stock, stand-up pouches, box pouches, side seals, lami- cei’s Wrightstown, WI , plant is both a pillar of sustainable business practices and a promoter of environmental consciousness throughout the local community. 12 Sustainable FLEXO Fall 2012 www.flexomag.com