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Flexo Sustainable : Winter 2015
Keeney : SGP certification criteria provided us with the framework for benchmarking our performance, measuring our improvement efforts and communicating our achievements to the community and our clients. FLEXO: Why is sustainability important to your company? Keeney : Sustainability is important to our company because it is sim- ply the right thing to do. Sustainability is about being a good steward with the scarce resources that we all have. FLEXO: Is sustainability something a customer looks for? Keeney: Our customers are definitely focused on sustainability even in the areas of label packaging. They want to be recognized as good stewards in their communities and industries. Consumers are becoming increas- ingly aware of and concerned with the environmental impact of the products that they purchase. Our cli- ents are responding to this changing consumer tide. FLEXO: How has a focus on sustainability affected your company’s operations? Keeney: A lot of people view sus- tainable solutions as always being the more expensive option. However we have found the opposite. Most of the sustainable printing processes that we have adopted have brought significant cost savings, reducing energy, compliance costs and waste. Sustainability is about doing less with more. FLEXO: What are your future plans with respect to sustainability? Keeney: We are continually looking for ways of improving our processes, reducing energy costs and eliminat- ing waste. Now with the help of SGP, we have a new framework for eval- uating our options and recognizing our achievements. This year will be a continuation of the last few years, with a focus on material reduction via lightweighting. For more information on Walle Corp., visit the company’s website at www.walle. com. Learn more about the Sustainable Green Printing Partnership at www. sgppartnership.org n WINTER 2015 | Sustainable FLEXO 7