by clicking the arrows at the side of the page, or by using the toolbar.
by clicking anywhere on the page.
by dragging the page around when zoomed in.
by clicking anywhere on the page when zoomed in.
web sites or send emails by clicking on hyperlinks.
Email this page to a friend
Search this issue
Index - jump to page or section
Archive - view past issues
Flexo Sustainable : Fall 2014
Green With Success GMA Report Highlights Companies’ Successes in Sustainability Initiatives I n an effort to highlight numerous sustainability initiatives, the Grocery Manufacturers Association (GMA) created its Environmental Success Stories in The Consumer Packaged Goods Industry report. The report is “a collection of successful environmen- tal initiatives” that “demonstrates a wide range of approaches to innovation,” notes Andrew Winston, a sustainability strategist and best selling author on green business. “Companies are finding unique ways to save money by reducing air and carbon emissions, slashing water use and finding new purposes for ma- terials that were once called waste.” PACKAGING WASTE The idea of making less waste and reusing as much as possible is not new; what is inventive are the ways companies are accomplishing those goals. One of the main sources of waste—food—is being tackled with a joint effort between GMA, the Food Marketing Institute, the National Restaurant Association and others in a coalition named the Food Waste Reduction Alliance (FWRA). Companies noted for their waste reduction programs are: • Campbell Soup Company, which has retooled its packaging to minimize waste, saving more than 2.4 million pounds of packag- ing in its 2012 fiscal year: » Its Campbell’s V8 Packaging Team stopped using cardboard inserts in trays of 1.89 -l. V8 and V8 Splash, eliminating $900,000 in materials and saving the company $230,000 » Its Pepperidge Farm brand used more than 4 million 100 per- cent post consumer recycled shipping cases in bakeries located in Colorado and Pennsylvania 4 Sustainable FLEXO | FALL 2014